Visionary Consulting for the Age of the Consumer

About Us

In the twenty-first century, consumer centric companies will define themselves by the customers they serve, rather than the products they sell.  Consumer Centric Consulting brings a unique perspective to consulting with partners and consultants who have in-depth hands on experience in the retail industry and extensive relationships with best-in-class companies.  The partners have proven to be thought leaders in the industries they serve publishing, speaking and delivering proven solutions and high value to their clients




Sunita brings over 25 years’ experience in multiple retail and wholesale lines and has been the hands-on project executive during multiple technology transformation projects including enterprise-wide technology engagements involving merchandising, merchandise planning, allocation, finance, and store processes and systems.  Sunita is formerly the Executive Vice President of LakeWest Group and VP of Planning and Allocation for rue21.  Her clients include retailers such as Express, Dick's Sporting Goods, Fossil, Sephora, JoAnn Stores, and many others.



Bob has worked for over 30 years with consumer centric companies both as a consultant and in executive management positions.  He specializes in the strategic application of technology to OmniChannel companies, including all aspects of the B2B and B2C Supply Chain. His clients include Polo/Ralph Lauren, Toys R Us, Borders, Target, Hibbett Sports and many others.  Previously Bob was CEO of LakeWest Group, CIO of PVH Corporation, VP of Information Systems for Child World and a systems engineer with IBM.